Digitalisation and the Use of Digital Tools

No one doubts the need to use digital tools at work, as they are transforming the way we interact with employees, customers, and suppliers. Moreover, at EmasConsultors we support you throughout the various digitalisation processes in management and help you strengthen your online presence.

Improvements in Management

The purpose of this service is to identify and implement management improvements through the digitalization of management processes. Moreover, it facilitates collaborative work and remote working. Consequently, you will achieve management enhancements in areas such as:

Implementation of cybersecurity and information security standards

Implementation of requirements from cybersecurity standards such as ISO 27001 and the National Security Scheme (ENS) to ensure information and data security.

Implement Microsoft 365 or other tools to digitalize management processes. This approach enhances collaborative work online and enables effective remote work. Moreover, our 20+ years of proven success using the Gesttic methodology strongly support this transformation.

Implement other technological or digital management tools to work in the cloud, such as a CRM for commercial lead tracking, participatory tools to measure customer satisfaction (e.g., Forms), project-management platforms like Planner, Trello or Doodle, ticketing systems for incident management, or tools to make online training more interactive, such as MindMeister, Mentimeter and Kahoot.

Digital Marketing and e-Commerce

Omnichannel communication enables you to optimise your online visibility. With our digital marketing service, we help you become more competitive by:

Enhancing the company’s online presence

Support for improving your online presence, communication, and digital marketing, as well as the use of online sales channels—including export-oriented ones—aligned with your internationalisation plan. This also includes commerce through social media.

Online sales, or e-commerce, provide a pathway to access and expand into new markets—both national and international—through an e-commerce platform or social media channels.

Digital lead management with a CRM. We help you manage your leads through a CRM system, thereby streamlining their follow-up and ultimately increasing your sales.

Build customer loyalty through e-mail marketing using the contacts collected on your website. This approach strengthens customer satisfaction and fosters long-term relationships.

Comunnity manager

With our community manager service, we support the management of your social media. We help you with the management of:

Communication of activities and results

Communication of activities and results in Social Responsibility, Sustainability and ISO certifications.
We help you prepare the GRI Report or the CSRD Report to facilitate this communication.

Moreover, we promote transparency with stakeholders and interested parties.

Planning of social media actions with the activities to be carried out at the scheduled time in order to generate leads or interactions with stakeholders, in alignment with the marketing plan.

Publication of content on social networks — Instagram, LinkedIn, and X (Twitter) — on the planned day and time to achieve the highest possible number of interactions and leads.

We analyse the results using indicators and KPIs, incorporating them into the dashboard. This approach helps determine corrective and improvement actions within the marketing plan.

Innovation

We help you implement and maintain the ISO 56001 innovation management certification. We achieve this by following the next phases:

Initial innovation diagnosis

The initial diagnosis determines the level of implementation of the innovation culture. Moreover, it involves assessing the degree of digitalisation and identifying opportunities for improvement.

The development of the Management System involves implementing the requirements of the ISO 56001 innovation-management standard, ensuring that innovation — including digitalisation — becomes an integral part of the organisational culture. This system can be integrated with ISO 9001 for quality, ISO 14001 for environmental management, and ISO 45001 for occupational health and safety. Additionally, it will take ISO 56002 as a reference framework for developing and deploying innovation capabilities.

The implementation of the innovation management system involves communicating and training personnel to ensure the successful execution of innovation projects.

Internal ISO 56001 audit and external audit with a reputable ISO certification body. We support you throughout the entire process.

Contact us for a proposal tailored to your needs. Moreover, with more than 25 years of experience, our track record speaks for itself.

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